> ## Documentation Index
> Fetch the complete documentation index at: https://help.experro.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Recommendations Analytics

Navigate to **Recommendations → Analytics** from the left-hand navigation to unlock rich insights into how your AI-powered widgets are performing and driving revenue.

<img src="https://mintcdn.com/experro/4fPtPqhyselHfqmM/images/discovery/recommendation_analytics.gif?s=56ca4d0a31ec611013457a12f2cc2476" alt="" width="1920" height="1080" data-path="images/discovery/recommendation_analytics.gif" />

## Overview

The **Overview** panel gives you a high-level snapshot of overall engagement and top performers:

* **Key Metrics**
  * **Impressions**: Total times recommendation widgets were shown
  * **Clicks**: Number of widget clicks
  * **Add-to-Cart**: Items added to cart via a recommendation
  * **Orders**: Completed orders originating from a recommendation
  * **Conversion Rate**: Represents the percentage of views of recommended products that resulted in actual orders.
  * **Revenue**: Gross sales attributed to recommendations

* **Configurable Time Series Graph**\
  Select any two metrics (e.g. Impressions vs. Revenue, Orders vs. Clicks) for the X- and Y-axes to spot trends over your chosen time window.

* **Top Widgets**\
  A list of your highest-engaged recommendation widgets by impressions, clicks, or conversion.

* **Top Products**\
  Your best-performing SKUs across all widgets, ranked by revenue.

## Widget Analysis

This section represents a deep dive into the performance of individual widgets.
See widget-level impressions, clicks, carts, orders, conversion rate, and revenue in a compact summary.

## Revenue Reports

Measure the true business impact of your recommendations:

* **Revenue**
  Represents the total amount generated from the orders placed by shoppers.

* **Direct Revenue**\
  Represents the amount generated from the orders placed by shoppers without recommendation.

* **Recommendation Revenue**\
  Sum of all sales driven by recommendation widgets.

* **Revenue Trend Chart**\
  A time series plotting Direct Revenue and Recommendation Revenue to visualize how recommendations contribute over time.

* **Top Revenue-Generating Widgets**\
  A ranked list of widgets by total revenue, letting you quickly identify your highest-ROI placements and algorithms.

By combining these three analytics sections—**Overview**, **Widget Analysis**, and **Revenue Reports**—you’ll gain a 360° view of how your Experro Recommendations drive engagement, conversions, and revenue across your entire storefront.
