> ## Documentation Index
> Fetch the complete documentation index at: https://help.experro.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Load the Analytics SDK

We recommend installing the Experro Analytics SDK on all pages that are important for understanding user behavior and commerce performance, and avoiding pages that contain highly sensitive data such as account management or payment details.

The most important pages for the SDK to be loaded on are:

* Any page with a search bar
* Search result pages (PLP)
* Browse/collection pages (PLP)
* Product detail pages (PDP)
* Cart and Checkout pages

### Installation Options

You can load the Experro Analytics SDK in two primary ways:

<CardGroup cols={2}>
  <Card title="Script Injection" icon="code" href="/analytics_sdk/load_sdk_direct">
    Recommended for production embed the SDK snippet directly in your storefront templates.
  </Card>

  <Card title="Google Tag Manager (GTM)" icon="cube" href="/analytics_sdk/load_sdk_gtm">
    Use GTM to manage the SDK as a Custom HTML tag with DOM Ready or All Pages triggers.
  </Card>
</CardGroup>

> For most merchants, **Script Injection** provides the most reliable data collection and is less likely to be blocked by ad blockers.

***

<Info>
  For full configuration options and advanced initialization examples, see the **Installation** and **Initialization** guides in the Analytics SDK section.
</Info>