The AI Knowledge page is where you teach Experro about your storefront’s unique characteristics so that its AI-driven features such as search suggestions, product recommendations, and autocomplete can be fine-tuned for your business. By providing detailed information about your industry, brand, product catalog, and target customers, you enable the platform’s AI model to deliver more accurate, relevant insights.

What You Can Do on This Page

  1. Specify Your Industry – Choose the category that best describes your line of business, helping Experro leverage domain-specific language and patterns.
  2. Define Your Brand Identity – Enter your company name and a succinct brand tone statement so AI suggestions align with your voice and style.
  3. Clarify Your Offerings – Detail exactly what you sell—and just as importantly, what you don’t sell—to avoid irrelevant recommendations.
  4. Profile Your Customers – Describe your ideal shoppers, including demographics, interests, and buying behaviors, so AI can tailor product suggestions, messaging, and promotions to them.

AI Knowledge Settings

FieldDescription
IndustrySelect from the dropdown the sector that most closely matches your business (e.g., “Apparel & Fashion,” “Electronics,” “Home & Garden”). This guides AI in using industry-appropriate terminology.
Company NameYour official business name (e.g., “Acme Outdoor Supplies”).
Business OverviewA brief summary (2–3 sentences) of your company’s mission, history, and core strengths. Helps the AI contextualize your brand narrative.
Brand ToneA concise statement of your brand’s voice and tone.
What Kind of Products Do You Sell?Provide specific details about your catalog (e.g., “We sell camping tents, sleeping bags, and portable stoves designed for lightweight backpacking”). The more precise, the better AI performs.
What Do You Not Sell?Clarify any product categories you explicitly exclude (e.g., “We do not carry apparel, footwear, or climbing gear”). Ensures AI won’t suggest irrelevant items.
Who Are Your Targeted Customers?Describe your ideal shopper profiles (e.g., “Outdoor enthusiasts aged 25–45, middle-income, interested in ultralight gear and sustainable products”). Guides AI personalization for promotions.

How to Configure

  1. Select Storefront – Use the dropdown at the top right to pick the channel to which these AI settings should apply.
  2. Complete All Fields – Ensure every field is filled out with clear, specific information.
  3. Click Save – Persist your AI knowledge settings. Experro will use this data to train its models and surface better suggestions.