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Duration controls the experiment’s running window. Set a start date, and either an end date or nothing at all — an experiment with no end date runs until you pause it.

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Configuration Details

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Email Notification

Start typing a name or address and Experro suggests matching users. To notify someone outside the workspace, type the full address and press Enter. You can add as many recipients as you need. Badly formatted addresses are rejected with an inline message.

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Key Considerations

  • Personalization duration is shorter than the A/B test version. There is no timezone selector and no Stop Experiment by Event Count toggle.
  • If no end date is set, the experiment runs until you pause it. Results show ∞ days in place of a countdown.
  • A draft whose end date has already passed cannot be started until you move the date forward.

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When the Experiment Ends

A personalization experiment cannot be ended manually. When it reaches its end date it returns to Draft rather than completing. Adjust the dates and start it again to resume, or leave it as a draft.
Leave a gap of more than three minutes between the start and end dates. The scheduler runs every three minutes, and a shorter window may never publish.

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What’s Next