The Pin Rule in Experro allows you to fix specific products at designated positions within search results or category pages. This ensures that high-priority items consistently appear in the same spot, thereby enhancing their visibility and potentially boosting sales.
Scenario:
An online fashion retailer wants to ensure that their best-selling dress always appears at the top of the search results for “summer dress.”Solution:
Use a Pin Rule to fix the best-selling dress in the top position whenever the search query “summer dress” is entered.Outcome:
Increased visibility and sales for the best-selling product, as it remains prominently displayed for relevant searches.
To create a Pin Rule, follow the steps outlined in the Configuring Rules Section. Once you select the rule type as Pin, provide the following details to configure the rule.
When configuring a Pin Rule in Experro, you will need to provide the following details:
Field Name
Description
Rule Name
Enter a unique name for the rule.
Product Name or SKU
Specify the product name or SKU that needs to be pinned at the top of the search results.
Position
Define the exact position where the product should be pinned.
By effectively utilizing the Pin Rule, you ensure that high-priority products receive optimal visibility, thereby enhancing customer engagement and driving sales.